Founder advisory for category-defining companies.

Hands-on help for founders, from operators with four successful exits and a record of building and scaling companies.

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Company growthWhere we come in
Idea Category leader

What we do

Three disciplines, one partner.

Fundraising, go-to-market strategy and brand marketing strengthen each other. We work across all three, so your story stays consistent from investors to customers.

Fundraising & Investment

Round strategy, pitch narrative, data room and investor targeting, informed by our own successful exits. We get you ready for every investor conversation before you walk in.

pitch narrativeinvestor mapdata roomterm sheets

Go-to-Market Strategy

Who to sell to, how to price and which motion fits: product-led, sales-led or partner-led. Then we find what makes growth compound and double down on it, drawing on experience scaling consumer, media and SaaS businesses worldwide.

ICPpricingsales playbookgrowth

Brand Marketing

Positioning, content and marketing that make the category yours, and a story that customers, candidates and investors remember, shaped by years in technology and media.

positioningcontentstorytellingcategory

How we work

Hands-on, from diagnosis to results.

We work inside your company, alongside your team, bringing playbooks from building and scaling companies. Every engagement follows the same path.

1

Diagnose

We meet the team, look at the numbers and customers, and agree on the one or two things that matter most right now, with pattern recognition from many growth stages.

2

Plan

A focused plan with owners, milestones and clear metrics, drawing on what has worked in companies we've built and scaled.

3

Execute together

We work alongside you in pitch meetings, sales calls, campaign planning and hiring loops, with leaders who have been through each stage before.

4

Hand over

Your team owns the playbook, the rhythm and the results. We stay on call as you grow.

Who we work with

Founders at pivotal inflection points.

We work with early-stage and product-market-fit startups, where the right strategy and execution can unlock disproportionate growth.

We're a good fit if you're

  • An early-stage startup preparing for a priced round
  • A team with product-market fit that needs growth to compound
  • A founder who wants an experienced operator at the table
  • Building a company that could define its category

Where our experience runs deepest

Media & Entertainment AdTech & MarTech Consumer Tech & Commerce SaaS & AI

Leadership roles at large global technology and media companies.

At an inflection point? Let's talk.

Tell us what you're building and where you want help. Your note goes straight to our inbox, and we read every one.